Elephants in Advertising & Promotion

	Elephanteria Gallery 5 Elephants in Advertising & Promotion
Apple Computer - Print Media Full Page Ad

This is a full page full color ad for Apple Computer's new (at the time) System 7 Operating System Software for the MacintoshŽ line of products.

The ad doesn't use elephants as primary images but under the picture of an elephant "family" is this copy;

"Virtual memory is a System 7 feature that gives our most powerful Macintosh computers the power to do more."

As many ads do, this one uses the elephant as a symbol of great memory.

Š1991 Apple Computer, Inc.

The copy in our archive does not bear a publication name or date.

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